Animations to celebrate achievements: Informing and Inspiring the Industry
The Ask:
Our client hosted the 7th Nit Biotec, an annual awards ceremony recognising the achievements of individuals and companies in the biotechnology sector in Valencia. They needed a concise yet informative way to highlight the reasons why each recipient was being honoured.
"The animation managed to simply and beautifully capture a scientific journey that isn’t always easy to explain to all audiences."
Cristina Vilanova
COO at Darwin Bioprospecting Excellence
Women's Leadership Award
The Solution:
To achieve this, we created a series of 1-minute animated scribing videos, which were projected as each winner's name was announced.
We started with 150-200 word scripts provided by the client, which we then distilled to capture the core message and key highlights in an illustrated draft. Once these drafts were approved, we used Procreate to record ourselves transforming the drafts into colourful, fun, and detailed illustrations.
This recording was then animated, adding movement, sound, and a voice-over to narrate the illustrations as they appeared on screen.
The result was a great success and very well received during the awards show. Additionally, the winners received a printed version of the illustration, serving as a visual résumé of their careers and achievements.
EXPLORE THE IMPACT INNOVATION ARTS CAN HAVE FOR YOUR ORGANIZATION
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